My Linnea Lund : Charlotte Björklund
Portrait
This girl shines, that is what everyone agrees on when they meet Charlotte for the first time. The light that emanates from her is not only the reflection of her softly shimmering blonde hair, it also comes from her overflowing energy, constant joie de vivre, fighting spirit, and her love of sharing.
The kitchen is her favorite place to live, a room for delights and the perfect excuse to set a beautiful table, gather, remake the world, and raise a glass of red wine in good company.
Roots and Vision
Her French side marries her unwavering optimism and warm authenticity that come from her Swedish roots, and this is felt in her brand. Linnea Lund is inseparable from Charlotte, the two correspond and complement each other. There is a love of beautiful materials, notably cashmere and silk, and the desire to create sustainable, responsible fashion that honors ancestral and family know how.
Family holds a central place in Charlotte’s life. When she is not in Paris, she goes to Normandy to recharge with her mother on horseback rides, with Stella, her beloved dog, who follows her everywhere, even into her dressing room, which she quickly opens for us.
Style Notes
Her style mirrors her wardrobe, masterful and colorful. She loves cotton shirts, often worn with our Mimi cashmere sweater or our short Anette cardigan. She collects silk skirts and pairs them with our iconic Julien top. Her current favorite is Forest Green.
It is in a vibrant orange look that she welcomes us to her home, a few steps from Hôtel des Invalides, to talk about her wardrobe and the Linnea Lund pieces she loves.
Q&A with Charlotte
How would you define your style?
What is your favorite color in the Linnea Lund palette?
How do you wear Linnea Lund cashmere?
What objects represent Sweden to you?
What is your favorite place or piece at home?
If you could keep only one item of clothing?
If I say cashmere, what comes to mind?
Gallery
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