Each week, we invite a woman or a man from the Linnea Lund community to discuss their relationship with clothing, their wardrobe, and how they like to pair our iconic cashmere pieces. This time, Juliette Levy-Cohen, the founder of Oh My Cream!, a concept store dedicated to clean beauty, is the #MyLinneaLund woman of the week!
"Taking care of women and their skin, providing access to a cleaner, more expert, and inspiring beauty alternative," that's the mission Juliette Levy set for herself nearly a decade ago when she founded Oh My Cream!, a concept store dedicated to clean cosmetics. Filled with beautiful finds (often hard to come by elsewhere), the store emphasizes product transparency alongside elegant packaging. And we love it!
For Juliette Levy-Cohen, much has transpired since her days at Essec Business School. It started with her first internship at Le Bon Marché, followed by her desire to revolutionize the sometimes flashy and not always clean beauty sector. Thus, she built a true success story with Oh My Cream!
Two rounds of funding later, Juliette Levy's venture has grown into a small empire with around a hundred employees, twenty stores across France, and two locations in London's Chelsea and Notting Hill.
Juliette Levy-Cohen embodies the kind of woman who reminds us that anything is possible with belief and hard work. A dedicated worker, passionate about cutting-edge cosmetics, and a fierce fighter at heart, she proves that women can discuss cosmetics seriously. Behind her youthful, gentle appearance lies a spirited, radiant personality always thinking ahead. It's in her sleek, minimalist Parisian apartment that Juliette Levy-Cohen welcomes us, dressed in our Sarah Midnight-Blue, to talk about her brand, timeless fashion choices, and the Linnea Lund pieces she adores.
How would you define your style?
I have a fairly classic style. I love very clean, timeless looks. I prefer versatile colors, beautiful fabrics, and comfortable cuts that add style.
What is your favorite piece in your wardrobe and/or apartment?
The three small frames by Virginie Hucher that adorned our Oh My Cream Advent calendar.
When I say cashmere, what comes to your mind?
Something very warm.
Juliette Levy's Instagram account: @juliettelevycohen
Oh My Cream!'s Instagram account: @ohmycream
To discover more about Oh My Cream! : https://www.ohmycream.com
Juliette Levy, Oh My Cream!, cosmétiques, beauty clean, concept-store, cachemire Linnea Lund
