My Linnea Lund : Elsa Wolinski
Elsa Wolinski: Journalist and Sisterhood Founder
With her generous fringe and an XXL smile, Elsa is a passionate and tender woman. Everything she undertakes, she does with one hundred percent commitment. Authentic, spontaneous, and sincere, Elsa is one of those sunny, vibrant individuals you wish to have as your best friend. Just visit her Instagram account, curated according to her moods like a personal diary, to grasp her luminous personality and tireless commitment to women's causes.
Elsa is wholehearted, sensitive, and above all driven by strong convictions. No subject is taboo if it touches her, concerns women, and includes them. She cherishes and supports women, notably through her socially conscious ready-to-wear brand, Sisterhood by Wolinski. Featuring colorful pieces with messages of sisterhood, a portion of the sales proceeds are donated to the association Cœur de Guerrières, which aids women victims of domestic violence. Yes, this brand is pure Elsa!
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As you can see, Elsa is a committed woman with boundless curiosity. A journalist for the television show Bel et Bien, she always delights us with her inspired outfits. She loves fine materials and clothing that carries a tender part of childhood and a strong feminine imprint. Of course, she fell for some of our iconic pieces, like our 100% cashmere sleeveless poncho Caroline, which is roomy, minimalist, and ultra-comfortable.
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In her apartment just a few steps from Place de la République, Elsa welcomes us amidst memories of her beloved parents Maryse and Georges, as well as objects, drawings, and photographs that populate her life, to talk about herself through her wardrobe and the Linnea Lund pieces she adores.



