Each week, we invite a member of the Linnea Lund community to share their perspective on fashion. Together, we discuss their relationship with clothing, their wardrobe, and how they like to mix our iconic cashmere pieces. And of course, it's exciting and filled with delicacy and love.
This time, it's Elsa Wolinski, a journalist and founder of the socially conscious ready-to-wear brand Sisterhood by Wolinski, who is the woman of #MyLinneaLund!
Here is the translation of the text into English:
With her generous fringe and an XXL smile, Elsa is a passionate and tender woman. Everything she undertakes, she does with one hundred percent commitment. Authentic, spontaneous, and sincere, Elsa is one of those sunny, vibrant individuals you wish to have as your best friend. Just visit her Instagram account, curated according to her moods like a personal diary, to grasp her luminous personality and tireless commitment to women's causes. Elsa is wholehearted, sensitive, and above all driven by strong convictions. No subject is taboo if it touches her, concerns women, and includes them. She cherishes and supports women, notably through her socially conscious ready-to-wear brand, Sisterhood by Wolinski. Featuring colorful pieces with messages of sisterhood, a portion of the sales proceeds are donated to the association Cœur de Guerrières, which aids women victims of domestic violence. Yes, this brand is pure Elsa!
As you can see, Elsa is a committed woman with boundless curiosity. A journalist for the television show Bel et Bien, she always delights us with her inspired outfits. She loves fine materials and clothing that carries a tender part of childhood and a strong feminine imprint. Of course, she fell for some of our iconic pieces, like our 100% cashmere sleeveless poncho Caroline, which is roomy, minimalist, and ultra-comfortable.
In her apartment just a few steps from Place de la République, Elsa welcomes us amidst memories of her beloved parents Maryse and Georges, as well as objects, drawings, and photographs that populate her life, to talk about herself through her wardrobe and the Linnea Lund pieces she adores.
- How would you describe your style?
Bohemian, chic, a mix of Parisian and "cagole".
- What is your favorite color from the Linnea Lund palette?
Grass Green and Cobalt Blue.
- How do you wear Linnea Lund cashmere?
Never directly on the skin, always over a t-shirt for a glamorous touch. It replaces the diamond I don't have on my hand.
- What objects represent Sweden for you?
The best thrillers in the world and meatballs with jam.